Building Business Acumen®

Business Acumen Training Play


  • Use the 5 Business Drivers to understand how your company makes money.

  • Develop a working knowledge of financial statements and strategy.

  • Align individual and team decisions with executive initiatives.

  • Improve engagement by helping employees recognize the importance of their role.

  • Identify 2-3 business priorities and develop a personal action plan to drive results.


  • HR Business Partners

  • Sales Teams

  • Mid to Senior Leaders

  • High Potential Employees

  • IT Managers

  • Onboarding

  • Procurement

  • Plant Managers

  • Keynotes & Conferences

  • Women in Leadership


Our customized Building Business Acumen® course will help any professional from any industry, understand the big picture of their business, improve their track record of success, align decisions to corporate strategy, fix present problems and prevent new ones, break down communication barriers, take advantage of opportunities to grow, and much more.

So, whether you need to get your business acumen initiative started, or have already started, but need better results — our team will be happy to answer your questions and help you determine which program works best for you and your organization.

Employees working from home?


  • The 5 Business Drivers
    What do I really need to know about the business of our business?

  • Executive Alignment
    Where are our executives headed and how can I contribute?

  • Navigating the Financials
    Which numbers do I really need to pay attention to?

  • Functional Analysis & Impact
    How can seeing the big picture help me break down department silos?

  • In-Depth Financial & Competitive Analysis
    Who's leading, who’s lagging, and who’s best positioned to win?

  • Innovation Management & Informed Decision Making
    How do I consistently make the right strategic bets?

  • External Acumen & Stock Market Analysis
    How do I develop a global enterprise mindset to help my company win?

  • Acumen in Action – My Plan
    What are the 2-3 priorities I need to focus on to make a legacy impact?


To support the rollout of a new corporate strategy, Anthem concluded that their managers would need to fully understand the relationship between their individual roles and the company’s broader strategy.


Their employee training programs have consistently been ranked as among the best in the U.S. Verizon Wireless started off teaching new store managers business and financial acumen.

Step #1: Choose your delivery.

Whether it's a 1-, 2-, 4-day, or blended solution, we can customize our deliveries to best suit your needs.  

Step #2: Customize your course.


Together we'll customize your course to cover the concepts, key metrics, and strategies that are important to your CEO.

Business Acumen Intro

  • Financial Knowledge Assessment 

  • Cultural Importance

  • Executive Alignment

  • Street Vendor SIM

Executive Alignement

  • Linking the Five Drivers

  • Letter to Shareholders

  • Alignment Strategies

  • Executive Communication

  • “Think Like Owners”

  • CEO Urgency Continuum

  • Margin & Mission

Functional Awareness

  • Corporate Culture

  • Networking Strategy

Cash Business Driver

  • Cash & Equivalents

  • Cash Flow from Operations

  • Working Capital

    • Receivables

    • Payables

    • Inventory

  • Cash Conversion Cycle

  • Days Sales Outstanding (DSO)

  • Free Cash Flow

Navigating the Financials

  • Financials 101

  • Form 10-K key items

  • Reading Annual Reports

  • Trends & Ratios

  • Competitor/Customer/Supplier Analysis

Stock Price Analysis

  • Price-Earnings Ratio

  • Buy-Back Strategy

  • 7 Benefits of a Higher Stock Price

Profit Business Driver

  • Sales/Revenues/Top Line

  • Cost of Goods Sold

  • Gross Profit & Margin

  • SG&A

  • Net Profit/Bottom Line

  • Sales/Revenues/Top Line

  • Cost of Goods Sold

  • Gross Profit & Margin

  • SG&A

  • Net Profit/Bottom Line

  • Operating Profit & Margin

  • EBIT vs. EBITDA vs. PBT

  • Earnings Per Share (EPS)

  • Variance Analysis

  • Grow Sales/Reduce Costs


  • Variance Analysis

  • P&L Analytics

  • OpEx v Non-OpEx 

  • Earnings Per Share

  • Executive Decisions & Interpretations  

  • Fixed vs Variable Expenses

  • Operating Leverage


  • Opportunity

  • Roles of Prices & Profits

  • Economic Value Add

Asset Business Driver

  • Return on Assets 

  • Return on Equity 

  • Return on Investment

  • Strength vs Utilization

  • Hurdle Rate

  • Internal Rate of Return

  • Weighted Average Cost of Capital

Balance Sheet

  • Current Ratio

  • Debt to Equity Ratio

  • Liquidity Report Analytics

  • Assets & Liabilities

Corporate Strategy

  • Success Measures

  • Executive Decision Making

  • SWOT Analysis

  • External Focus 

  • Value Creation

  • ROIC vs WACC

  • Networking Strategies

  • Building a Winning Culture

  • Communication Solutions

  • Teamwork

  • Innovation

  • Execution

Growth Business Driver

  • Top-Line Growth

  • Time Value of Money

  • Operating Income Growth

  • Product Life Cycle

  • Operating Leverage

  • Organic vs Inorganic Growth

  • Merger & Acquisition Growth Trade-offs

  • Total Shareholder Return

  • Return on Invested Capital 

Cash Flow Statement

  • Cash from Operating Activities Analysis

  • Non-Cash Adjustments

  • Cash Flow from Operations

  • Free Cash Flow

  • Capital Allocation Strategy

Action Plan

  • Value Creation and Integration

  • Personal SMART Goal

People  Business Driver

  • Internal Customers

  • External Customers

  • Anticipating Customer Expectations 

  • Shareholders

External Acumen

  • Recognize Market Opportunities

  • Risk Mitigation

Step #3: Schedule your course.

Let's have a conversation about how our Building Business Acumen® training course can help your corporation. Reach us at 801-224-5444.

business acumen training
Why is business acumen training important for your team?

95% of employees don't understand their company's strategy.

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