Meet Weston who's been a key part of us teaching more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50. Let's Talk! Weston Winegar • (801) 224-5444 • wwinegar@acumenlearning.com If employees don’t know how their companies make money (and research suggests that most don't), how can they be trusted to set the right priorities and implement the right initiatives? They can’t! Since 2002, more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50 have counted on Acumen Learning to drive their business results through customized trainings. To receive more information on our business acumen training give me a call: Weston Winegar • (801) 224-5444 , or send me an email: wwinegar@acumenlearning.com

Meet Greg who's been a key part of us teaching more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50. Let's Talk! Greg Kandare • (801) 224-5444 • gkandare@acumenlearning.com If employees don’t know how their companies make money (and research suggests that most don't), how can they be trusted to set the right priorities and implement the right initiatives? They can’t! Since 2002, more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50 have counted on Acumen Learning to drive their business results through customized trainings. To receive more information on our business acumen training give me a call: Greg Kandare • (801) 224-5444 , or send me an email: gkandare@acumenlearning.com

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Provide a presentation for your teams that get them excited about your business, your strategy, and their part in the solution. KEYNOTES & EVENTS Speakers / Conferences / Retreats ON-SITE VIRTUAL SALES ONLINE MINI KEYNOTES BUSINESS ACUMEN TOPICS Seeing the Big Picture Business acumen to build your credibility, career, and company. Engagement The $500 Billion problem and why you're the solution. No Profit. No Purpose. Five keys to link your people and profit strategy. What the CEO Wants You To Know Executing strategy in an increasingly complicated business world. Your Best Salespeople Are Businesspeople Breaking free from industrial-era sales strategies. Let's find out how we can help you make it memorable! COMMON TARGET AUDIENCES HR Business Partners Sales Teams Mid to Senior Leaders High Potential Employees IT Managers Onboarding Procurement Plant Managers Keynotes & Conferences Women in Leadership THE SOLUTION If you’re hosting a business or career event and you want to move the needle, you're talking to the right people. Our primary goal is your primary goal. We’ll speak to the objectives of your event and help your audience see the big picture of why they’re there and how your agenda links to their future success. Businesspeople want to become more effective and more valuable. If you want to be in a better position – like a better job with better pay, better long-term opportunities, and greater security – you need business acumen training . Business acumen , in a nutshell, is the path to success in the job you have, and in the career path that takes you where you want to go. Learn how to make a difference and your work more worthwhile. Start a Conversation Try Virtual Training Employees working from home? Play Video Why is business acumen training important for your team? 95% of employees don't understand their company's strategy. Start a Conversation

Having a great team isn't enough. You need a team that is aligned and coached with business acumen training to succeed. WORKING ON THE RIGHTS Articles & Insights WHY CHOOSE US CLIENTS STORIES FAQs ARTICLES OUR TEAM BUSINESS ACUMEN PRINCIPLE: FOCUSING ON WHAT MATTERS When Steve Jobs returned to Apple in 1997 there were a lot of things broken. In fact, I remember reading an article that year that listed 10 tech companies who were predicted to go out of business by the year's end – and Apple was at the top of the list. Serving first as an advisor, Jobs described a company where engineers worked on "arguably interesting things" but then famously shared, "Focusing is about saying no." A few months later, as the interim CEO, Jobs made the case that Apple didn't have an execution problem, "Apple is executing wonderfully on many of the wrong things." The real problem according to Jobs was the strategy, a company headed in many different directions from printers to handhelds… to a gaming console. Hold up! In 1997 Apple had a gaming console. Who knew? Less than a year later Jobs cleaned house, doing away with what he called "a zillion and one products" in favor of just four, "If we can make literally four great product platforms we'd be doing fantastic." Do you ever feel like you have a zillion and one things to do? Are you doing a lot of things mediocrely or are you able to focus on doing a few important things extraordinarily well? In short, you are less likely to get really important work done when you're trying to do too much. Like Apple, you may be better off sticking to 3 or 4 strategically important initiatives at a time. Steve Jobs famously shared, "Focusing is about saying no." What do you think he meant by that? What was the short-term result of Steve Jobs discontinuing the majority of Apple's products? Point out that people lost their jobs and many senior leaders resigned. What was the long-term result? Apple went on to become one of the most admired and profitable companies in the world. Discuss the following idea – Business acumen is about focusing on the right things and execution is about getting the right things done. Are we focused on the right things? What are the 3 to 4 business priorities that are most important to our team? Are we aligned? Meaning, are our in individual initiatives aligned with our team's business priorities, and are our priorities aligned with the company's strategy? Are we trying to do to much? Is there anything we need to say no to? Explore ways the team can get better at execution. WHAT IS BUSINESS ACUMEN? READ WHY BUSINESS ACUMEN? READ ENGAGEMENT APOCALYPSE READ THE LEADERSHIP SKILL MORE WOMEN NEED READ

Meet Brian who's been a key part of us teaching more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50. Let's Talk! Brian Peterson • (801) 224-5444 • bpeterson@acumenlearning.com If employees don’t know how their companies make money (and research suggests that most don't), how can they be trusted to set the right priorities and implement the right initiatives? They can’t! Since 2002, more than 500,000 business leaders in more than 35 countries and 23 of the Fortune 50 have counted on Acumen Learning to drive their business results through customized trainings. Interested in learning more about our training? Click here. Get more information on our business acumen training give me a call: Brian Peterson • (801) 224-5444 , or send me an email: bpeterson@acumenlearning.com

Watch Acumen Learning's latest business acumen videos. Business Acumen Videos Learn more about what business acumen training can do for your company with our video series. To check out our entire video catalog, follow us on YouTube or LinkedIn . Related materials: Company Brochure Case Studies with Team Activities Test Your Business Acumen 300% ROI Case Study Webinar Recordings I'm interested in everything. Play Video Play Video 01:20 Bring Business Acumen Training to Your Company The train-the-trainer Building Business Acumen Essentials program provides three things: Scalability, Cost-effectiveness, and Modular learning. The course follows the content of our best-selling book, Seeing the Big Picture, which teaches you the 5 Business Drivers. Play Video Play Video 04:28 Who is Acumen Learning? Acumen Learning has taught business acumen training around the world for fifteen years, helping people understand their business, the impact of their roles, and change their careers for the better. Play Video Play Video 00:49 Building Business Acumen Essentials | A Train-the-Trainer Solution Our Building Business Acumen® Essentials course equips trainers with the skills to teach the big picture of business, how to align decisions to corporate strategy, and improve engagement among employees. Play Video Play Video 01:44 What Is Business Acumen? What is business acumen, and why is it important to your career? Play Video Play Video 02:49 Virtual Business Acumen Training Our customized Building Business Essentials® course will help any professional from any industry understand the big picture of their business, improve their track record of success, align decisions to corporate strategy, fix present problems and prevent new ones, break down communication barriers, take advantage of opportunities to grow, and much more. Play Video Play Video 01:06 Customized Business Acumen So you may be asking yourself — why is having a customized program around business acumen important as you bring it into your organization or your company? Well we would suggest if you're going through and learning how companies make money in theory, that's a lot different than understanding how your company makes money. It's a lot different than understanding your strategy around improving the money making process. It's also important to understand how you stack up against your competition – how you look in the industry. And so as we customize programs for organizations we get really clear on, not just how companies make money generically, but how your company makes money. What's your strategy going forward? What is your historical performance look like? How does that stack up to the competition? How do you compare to your overall industry? And most importantly, what can you do in your role to impact your company's results? And that can only happen if the conversation is really about your organization and how your company makes money. You might think of it as getting an MBA in your own company. #businessacumen #businessstrategy #learninganddevelopment #businessacumentraining #financialacumen #financialstrategy #MBA #customizedprogram #competition #results Play Video Play Video 01:00 Business Acumen Online A world-class business acumen course now available online. Play Video Play Video 01:48 Why Sales Professionals Need Business Acumen? Before we jump into the impact business acumen has on sales, let’s define it. Business acumen is the keenness and quickness in understanding and dealing with business risks or opportunities in a manner that is likely to result in a good outcome. Put another way, it’s your ability to optimize financial performance by understanding how all of the individual pieces within an organization work together. For sales teams, to achieve your goals it’s essential to realize that a company and partner’s success are connected. So to be the best partner, it’s essential to have a good understanding of not only your own company’s financial drivers but also have a complete understanding of your customers as well. You need to be able to see the opportunities not only from the perspective of your own company but also from the viewpoint of your customers. With this knowledge, you will be better equipped to develop ideas for your customers with a complete understanding of their struggles or pain points, making it more likely that your customer will agree to move forward with your proposal. During our Building Business Acumen for Sales course, we’ll help you to better understand the five business drivers, achieve alignment with key corporate stakeholders, understand how to present ideas to improve investment, and then how to package those ideas and projected financial outcomes into impactful business cases. By actively participating in this course, you’ll become more proficient in identifying, analyzing, creating, and presenting big growth opportunities to your customers. ✅ Learn more about what business acumen training can do for your sales team at https://www.acumenlearning.com/sales-training ✅ Get more information on Acumen Learning https://www.acumenlearning.com/ ✅ Subscribe to our YouTube channel for more business acumen tips and tricks #businessacumen #businessstrategy #salesstrategy #salestraining #learninganddevelopment #sales Play Video Play Video 01:44 Online Business Acumen Training Business acumen isn’t just about the financial make-up of companies, it’s about understanding the role you play in your business’s success. Where do you fit into your company’s money-making strategy — and how can you take your career to a higher level by becoming a business leader? Hi, I’m Kevin Cope, and I’ve converted my New York Times bestselling book "Seeing the Big Picture" into an online course accessible to everyone. In this course, you’ll learn the fundamental drivers at the foundation of all companies, and gain skills and vocabulary to not just speak, but think like a CEO. We’ll take you through a two-part course that will first build your foundation with the 5 Business Drivers, and then teach you how to use financial statements so you can discover the trajectory of any company — and receive professional credits on completion. You’ll receive tools and resources you can continually use throughout your career, like the Executive Alignment tool, Quarterly Earnings Call workbook, Action Plan, and more. You’ll also get twelve lessons so you can take your team through a year’s worth of case study activities to expand their business acumen. And finally, you’ll have access to a catalog of earnings call labs where one of our senior financial consultants will teach you how to listen to earnings calls by breaking down Fortune 500 companies’ numbers. Business acumen training is for everyone. Whether you’re a job seeker, entrepreneur, professional, or looking for a customized version of the course for your team, it’s never a bad time to further your career. Today’s the day — get year-long access to SeeingTheBigPicture.com and take charge of your career. I’ll see you in the course. ✅ Visit https://www.seeingthebigpicture.com/ to get access to the online course! (Oh, and we offer discounts for military personnel + their family members, veterans, and students.) ✅ For a copy of "Seeing the Big Picture" visit https://www.amazon.com/Seeing-Big-Picture-Business-Credibility/dp/1608322467 ✅ To learn more about us and our online training programs visit https://www.acumenlearning.com/ #businessacumen #businessstrategy #financialacumen #financialstrategy #learninganddevelopment #HR #leadershipdevelopment #training #onlinetraining Play Video Play Video 01:14 A Different Kind of Virtual Training We don’t want you to feel like checking your email is a better use of your time than participating in a poorly taught training. That’s why we’ve made a virtual class that’s as much a discussion for you and your peers as it is instruction for your career. Play Video Play Video 02:20 Business Acumen Training at Waste Connections Hear from Waste Connection's leadership on the impact of Acumen Learning's business acumen training. Play Video Play Video 01:06 What is the meaning of business acumen? We get asked a lot about how we define business acumen, so we're here to quickly answer that! Business acumen is a competency that a lot of companies measure their employees on. We would define it as really understanding the fundamental money-making process of your company, and then making sure that your priorities and strategies align with that money-making process. Regardless of the size of the company and the industry, the business acumen fundamentals are the same, and it's important that everyone within the organization understands those fundamentals. If you're a new employee, understanding what you do every day that fits into the bigger picture is really important and brings meaning to your role. Understanding the broader business realities of the organization, allows you to start to put into context what you do every day and the economic value and contribution you bring to the company. It starts to bring some meaning and context perspective to what you do every day in a way that allows you to get excited about what you do every day. ✅ Subscribe to our YouTube Channel for more Business Acumen videos! ✅ For more on our business acumen training visit: https://www.acumenlearning.com/ #businessacumen #businessstrategy #learninganddevelopment #businessacumentraining #financialacumen #financialstrategy Play Video Play Video 01:39 Building Business Acumen for Sales Outperform everyone. You need your sales and marketing team to deliver profitable results. Yet most buyers are fed up, tired of reps who don't understand what's driving their business. Building Business Acumen training (BBA) helps sales and marketing teams understand how all the moving parts of a company work together to optimize profitable results for your company and customers. Your customized Building Business Acumen sales and marketing course will establish your team as essential partners to your customers. They'll learn what to listen for, which questions to ask, and how to decipher tricky financial information and ever-changing strategies to win business. Play Video Play Video 01:59 Getting Hired With Business Acumen If you're looking to get a job and to exude business acumen in your interview, you'll want to know how the company generates money. What products does it have? What customers does it sell to? Where does it operate? Is it growing or not? How profitable is the company? You'll want to know all those things before you go into the interview to then be able to connect the role that you're interviewing for and how that will ultimately contribute to the company's success in the future. They're not just hiring you just to do the job — although that's going to be important. They’re hiring you to link your job and contribute to the company's success moving forward. Being able to make that linkage point in the interviews on how this role fits to the fundamental direction of the company and its financial performance gives you a much higher likelihood to be hired. They don't just see you as a functional person who understand the functional domain well, but as a part of the bigger picture of the organization’s success. Go to their investor relations website and get a feel for what are the latest messages, latest trends, strategies, and what the company is communicating broadly. You'll also want to understand what its top financial metrics are that they look at to measure success. You'll want to be able to understand not only where the company is now in its performance, but where it's trying to go. As you understand more on where the company is going, you can better position your role and your skills — and then better contribute to the future trends of the company. #businessacumen #businessstrategy #learninganddevelopment #leadershipdevelopment #HR #HRleadership #financialstrategy #financialacumen #hired #lookingforwork #interview Play Video Play Video 03:15 Why Business Acumen is Essential for Healthcare Business acumen and healthcare aren’t something that we necessarily think about in the same sentence…but they SHOULD be. Acumen Learning’s President, Ben Cook has worked with different facets of the healthcare industry for years, and in this video, he highlights why it’s important that your team has great business acumen. The world of healthcare is complex. And each part of the industry has a different set of priorities they need to focus on in order to succeed. The pharmaceutical and medical device portions of the industry focus on getting innovations to market to drive patient outcomes. Providers focus on operational efficiencies while driving patient impact. The insurance portion of the industry focuses on member advocacy, operational efficiency, and risk management. Regardless of where you are at in the healthcare industry, there is a deep need for better business acumen. Understanding how your organization makes money, how that money is used to further your mission and success, and what each person can do to further impact your organization and your customers is progressively getting more vital given the interdependency of the industry’s constituent parts, the complexity of the regulatory environment, and the global nature of competition and patients’ needs. Competency is now more vital than ever to your success as a leader and as an organization. Play Video Play Video 01:13 Why Business Acumen Should Matter to Everyone So, why does business acumen matter to an organization? Well, I’d suggest that companies don’t improve performance simply because the CEO says that it should. It happens because individuals throughout the organization make really good business decisions. And that only happens when individuals throughout the organization understand how the company makes money. And in their role, they make the right kind of decisions. Decisions that are not only good for them and their department, but also good for the company. Individuals want to know how they matter, how they make a difference, and how they fit in with their organization. In other words, they want that line of sight between their role and the decisions they make, and how it impacts an organization's results. So, people they want to matter, they want to fit in, and I’ve often thought this quote is really relevant around this idea: people work hard for a paycheck, harder for a person, and hardest for a purpose. So, if you really want people’s hearts and minds, their innovation, their mindshare, then help them understand their role in the organization improving company results. It really gives them a sense of how they fit in, and how they matter to the organization. #businessacumen #businessstrategy #learninganddevelopment #leadershipdevelopment #HR #HRleadership #financialstrategy #financialacumen Play Video Play Video 01:20 We Have an Impact Hear from participants of our course on how business acumen training helped them to see the bigger picture of their company. Play Video Play Video 01:44 Why Business Acumen is Essential for IT Teams I’m sure your CIOs and IT leaders are some of the best when it comes to technical know-how but that’s no longer enough if you want to optimize your team in creating growth. Now is the time to optimize IT operational efficiency to drive business value and strategic agility. Hi, I’m Jeff Cope, a Senior Financial Consultant at Acumen Learning, and I’ve had the opportunity to train some of the top technology companies business acumen. When you think IT, you think optimization and performance, but there’s a missed opportunity if companies don’t leverage the talent of their employees in improving the vision, strategy, and action of IT in business outcomes. Imagine what you could accomplish if your teams understood how they fit into the overall strategy of your business. Your IT teams aren’t just support. They’re a critical component — and really backbone — of your company’s success. Why shouldn’t they also be intimately familiar with its big picture? And leveraged in shifting your company towards its goals? With business acumen, your team will better understand how to speak the language of business, allowing them to see how their decisions and ideas will impact the entire company. Not only will this training impact their decision making ability, but it will also allow them to be more effective at presenting meaningful ideas and opportunities at the leadership level. And who doesn’t need more of that in their company? Load More

Finances don't have to confusing. Business acumen training is broken down so everyone walks away knowing their impact. Finance for Non-Financial Managers Based on the #1 Best Seller Which are you most interested in? Message Submit Play Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied VIRTUAL BUSINESS ACUMEN TRAINING Corporations need employees who aren't confused about the strategy of its leaders, but have the tools to remain aligned, engaged, and productive. Virtual business acumen can bridge the gap. You don't need an MBA to make a difference in your organization. Acumen Learning's customized business acumen training will help your employees be more engaged, more efficient and effective in their roles, and make better, faster business decisions. Transform your workforce to be business leaders. Whether you're looking for greater alignment, engagement, or productivity, business acumen training can bridge the gap. Empower your employees with the training they need to understand your company's strategy and financial metrics regardless of industry. Understand your company's strategy Learn financial metrics important to your CEO Know why your role matters to the business © Acumen Learning | All Right Reserved

Read this free business acumen case study. Retail has seen an evolution over the past few decades, and why have some thrived while others shrunk away? What does your CEO want you to know about cash? You and your team will learn: What happened to Sears Why growth is important to executives Where your team can impact the company How to build business acumen GET YOUR FREE CASE STUDY and bonus team activity!

Hear from participants of our course on how business acumen training helped them to see the bigger picture of their company. We Have an Impact Hear from participants of our course on how business acumen training helped them to see the bigger picture of their company. Related materials: Company Brochure Case Studies with Team Activities Test Your Business Acumen 300% ROI Case Study I'm interested in everything. Play Video Facebook Twitter Pinterest Tumblr Copy Link Link Copied Play Video Play Video 01:20 Bring Business Acumen Training to Your Company The train-the-trainer Building Business Acumen Essentials program provides three things: Scalability, Cost-effectiveness, and Modular learning. The course follows the content of our best-selling book, Seeing the Big Picture, which teaches you the 5 Business Drivers. Play Video Play Video 04:28 Who is Acumen Learning? Acumen Learning has taught business acumen training around the world for fifteen years, helping people understand their business, the impact of their roles, and change their careers for the better. Play Video Play Video 00:49 Building Business Acumen Essentials | A Train-the-Trainer Solution Our Building Business Acumen® Essentials course equips trainers with the skills to teach the big picture of business, how to align decisions to corporate strategy, and improve engagement among employees. Play Video Play Video 01:44 What Is Business Acumen? What is business acumen, and why is it important to your career? Play Video Play Video 02:49 Virtual Business Acumen Training Our customized Building Business Essentials® course will help any professional from any industry understand the big picture of their business, improve their track record of success, align decisions to corporate strategy, fix present problems and prevent new ones, break down communication barriers, take advantage of opportunities to grow, and much more. Play Video Play Video 01:06 Customized Business Acumen So you may be asking yourself — why is having a customized program around business acumen important as you bring it into your organization or your company? Well we would suggest if you're going through and learning how companies make money in theory, that's a lot different than understanding how your company makes money. It's a lot different than understanding your strategy around improving the money making process. It's also important to understand how you stack up against your competition – how you look in the industry. And so as we customize programs for organizations we get really clear on, not just how companies make money generically, but how your company makes money. What's your strategy going forward? What is your historical performance look like? How does that stack up to the competition? How do you compare to your overall industry? And most importantly, what can you do in your role to impact your company's results? And that can only happen if the conversation is really about your organization and how your company makes money. You might think of it as getting an MBA in your own company. #businessacumen #businessstrategy #learninganddevelopment #businessacumentraining #financialacumen #financialstrategy #MBA #customizedprogram #competition #results Play Video Play Video 01:00 Business Acumen Online A world-class business acumen course now available online. Play Video Play Video 01:48 Why Sales Professionals Need Business Acumen? Before we jump into the impact business acumen has on sales, let’s define it. Business acumen is the keenness and quickness in understanding and dealing with business risks or opportunities in a manner that is likely to result in a good outcome. Put another way, it’s your ability to optimize financial performance by understanding how all of the individual pieces within an organization work together. For sales teams, to achieve your goals it’s essential to realize that a company and partner’s success are connected. So to be the best partner, it’s essential to have a good understanding of not only your own company’s financial drivers but also have a complete understanding of your customers as well. You need to be able to see the opportunities not only from the perspective of your own company but also from the viewpoint of your customers. With this knowledge, you will be better equipped to develop ideas for your customers with a complete understanding of their struggles or pain points, making it more likely that your customer will agree to move forward with your proposal. During our Building Business Acumen for Sales course, we’ll help you to better understand the five business drivers, achieve alignment with key corporate stakeholders, understand how to present ideas to improve investment, and then how to package those ideas and projected financial outcomes into impactful business cases. By actively participating in this course, you’ll become more proficient in identifying, analyzing, creating, and presenting big growth opportunities to your customers. ✅ Learn more about what business acumen training can do for your sales team at https://www.acumenlearning.com/sales-training ✅ Get more information on Acumen Learning https://www.acumenlearning.com/ ✅ Subscribe to our YouTube channel for more business acumen tips and tricks #businessacumen #businessstrategy #salesstrategy #salestraining #learninganddevelopment #sales Play Video Play Video 01:44 Online Business Acumen Training Business acumen isn’t just about the financial make-up of companies, it’s about understanding the role you play in your business’s success. Where do you fit into your company’s money-making strategy — and how can you take your career to a higher level by becoming a business leader? Hi, I’m Kevin Cope, and I’ve converted my New York Times bestselling book "Seeing the Big Picture" into an online course accessible to everyone. In this course, you’ll learn the fundamental drivers at the foundation of all companies, and gain skills and vocabulary to not just speak, but think like a CEO. We’ll take you through a two-part course that will first build your foundation with the 5 Business Drivers, and then teach you how to use financial statements so you can discover the trajectory of any company — and receive professional credits on completion. You’ll receive tools and resources you can continually use throughout your career, like the Executive Alignment tool, Quarterly Earnings Call workbook, Action Plan, and more. You’ll also get twelve lessons so you can take your team through a year’s worth of case study activities to expand their business acumen. And finally, you’ll have access to a catalog of earnings call labs where one of our senior financial consultants will teach you how to listen to earnings calls by breaking down Fortune 500 companies’ numbers. Business acumen training is for everyone. Whether you’re a job seeker, entrepreneur, professional, or looking for a customized version of the course for your team, it’s never a bad time to further your career. Today’s the day — get year-long access to SeeingTheBigPicture.com and take charge of your career. I’ll see you in the course. ✅ Visit https://www.seeingthebigpicture.com/ to get access to the online course! (Oh, and we offer discounts for military personnel + their family members, veterans, and students.) ✅ For a copy of "Seeing the Big Picture" visit https://www.amazon.com/Seeing-Big-Picture-Business-Credibility/dp/1608322467 ✅ To learn more about us and our online training programs visit https://www.acumenlearning.com/ #businessacumen #businessstrategy #financialacumen #financialstrategy #learninganddevelopment #HR #leadershipdevelopment #training #onlinetraining Play Video Play Video 01:14 A Different Kind of Virtual Training We don’t want you to feel like checking your email is a better use of your time than participating in a poorly taught training. That’s why we’ve made a virtual class that’s as much a discussion for you and your peers as it is instruction for your career. Play Video Play Video 02:20 Business Acumen Training at Waste Connections Hear from Waste Connection's leadership on the impact of Acumen Learning's business acumen training. Play Video Play Video 01:06 What is the meaning of business acumen? We get asked a lot about how we define business acumen, so we're here to quickly answer that! Business acumen is a competency that a lot of companies measure their employees on. We would define it as really understanding the fundamental money-making process of your company, and then making sure that your priorities and strategies align with that money-making process. Regardless of the size of the company and the industry, the business acumen fundamentals are the same, and it's important that everyone within the organization understands those fundamentals. If you're a new employee, understanding what you do every day that fits into the bigger picture is really important and brings meaning to your role. Understanding the broader business realities of the organization, allows you to start to put into context what you do every day and the economic value and contribution you bring to the company. It starts to bring some meaning and context perspective to what you do every day in a way that allows you to get excited about what you do every day. ✅ Subscribe to our YouTube Channel for more Business Acumen videos! ✅ For more on our business acumen training visit: https://www.acumenlearning.com/ #businessacumen #businessstrategy #learninganddevelopment #businessacumentraining #financialacumen #financialstrategy Play Video Play Video 01:39 Building Business Acumen for Sales Outperform everyone. You need your sales and marketing team to deliver profitable results. Yet most buyers are fed up, tired of reps who don't understand what's driving their business. Building Business Acumen training (BBA) helps sales and marketing teams understand how all the moving parts of a company work together to optimize profitable results for your company and customers. Your customized Building Business Acumen sales and marketing course will establish your team as essential partners to your customers. They'll learn what to listen for, which questions to ask, and how to decipher tricky financial information and ever-changing strategies to win business. Play Video Play Video 01:59 Getting Hired With Business Acumen If you're looking to get a job and to exude business acumen in your interview, you'll want to know how the company generates money. What products does it have? What customers does it sell to? Where does it operate? Is it growing or not? How profitable is the company? You'll want to know all those things before you go into the interview to then be able to connect the role that you're interviewing for and how that will ultimately contribute to the company's success in the future. They're not just hiring you just to do the job — although that's going to be important. They’re hiring you to link your job and contribute to the company's success moving forward. Being able to make that linkage point in the interviews on how this role fits to the fundamental direction of the company and its financial performance gives you a much higher likelihood to be hired. They don't just see you as a functional person who understand the functional domain well, but as a part of the bigger picture of the organization’s success. Go to their investor relations website and get a feel for what are the latest messages, latest trends, strategies, and what the company is communicating broadly. You'll also want to understand what its top financial metrics are that they look at to measure success. You'll want to be able to understand not only where the company is now in its performance, but where it's trying to go. As you understand more on where the company is going, you can better position your role and your skills — and then better contribute to the future trends of the company. #businessacumen #businessstrategy #learninganddevelopment #leadershipdevelopment #HR #HRleadership #financialstrategy #financialacumen #hired #lookingforwork #interview Play Video Play Video 03:15 Why Business Acumen is Essential for Healthcare Business acumen and healthcare aren’t something that we necessarily think about in the same sentence…but they SHOULD be. Acumen Learning’s President, Ben Cook has worked with different facets of the healthcare industry for years, and in this video, he highlights why it’s important that your team has great business acumen. The world of healthcare is complex. And each part of the industry has a different set of priorities they need to focus on in order to succeed. The pharmaceutical and medical device portions of the industry focus on getting innovations to market to drive patient outcomes. Providers focus on operational efficiencies while driving patient impact. The insurance portion of the industry focuses on member advocacy, operational efficiency, and risk management. Regardless of where you are at in the healthcare industry, there is a deep need for better business acumen. Understanding how your organization makes money, how that money is used to further your mission and success, and what each person can do to further impact your organization and your customers is progressively getting more vital given the interdependency of the industry’s constituent parts, the complexity of the regulatory environment, and the global nature of competition and patients’ needs. Competency is now more vital than ever to your success as a leader and as an organization. Play Video Play Video 01:13 Why Business Acumen Should Matter to Everyone So, why does business acumen matter to an organization? Well, I’d suggest that companies don’t improve performance simply because the CEO says that it should. It happens because individuals throughout the organization make really good business decisions. And that only happens when individuals throughout the organization understand how the company makes money. And in their role, they make the right kind of decisions. Decisions that are not only good for them and their department, but also good for the company. Individuals want to know how they matter, how they make a difference, and how they fit in with their organization. In other words, they want that line of sight between their role and the decisions they make, and how it impacts an organization's results. So, people they want to matter, they want to fit in, and I’ve often thought this quote is really relevant around this idea: people work hard for a paycheck, harder for a person, and hardest for a purpose. So, if you really want people’s hearts and minds, their innovation, their mindshare, then help them understand their role in the organization improving company results. It really gives them a sense of how they fit in, and how they matter to the organization. #businessacumen #businessstrategy #learninganddevelopment #leadershipdevelopment #HR #HRleadership #financialstrategy #financialacumen Play Video Play Video 01:20 We Have an Impact Hear from participants of our course on how business acumen training helped them to see the bigger picture of their company. Play Video Play Video 01:44 Why Business Acumen is Essential for IT Teams I’m sure your CIOs and IT leaders are some of the best when it comes to technical know-how but that’s no longer enough if you want to optimize your team in creating growth. Now is the time to optimize IT operational efficiency to drive business value and strategic agility. Hi, I’m Jeff Cope, a Senior Financial Consultant at Acumen Learning, and I’ve had the opportunity to train some of the top technology companies business acumen. When you think IT, you think optimization and performance, but there’s a missed opportunity if companies don’t leverage the talent of their employees in improving the vision, strategy, and action of IT in business outcomes. Imagine what you could accomplish if your teams understood how they fit into the overall strategy of your business. Your IT teams aren’t just support. They’re a critical component — and really backbone — of your company’s success. Why shouldn’t they also be intimately familiar with its big picture? And leveraged in shifting your company towards its goals? With business acumen, your team will better understand how to speak the language of business, allowing them to see how their decisions and ideas will impact the entire company. Not only will this training impact their decision making ability, but it will also allow them to be more effective at presenting meaningful ideas and opportunities at the leadership level. And who doesn’t need more of that in their company?

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Read this free business acumen case study. Toys"R"Us joins the many brick and mortar stores to shut their doors, but how did profit play into their closure? What does your CEO want you to know about cash? You and your team will learn: What killed Toys"R"Us: Competition or Cash? Why cash position is important to executives Where your team can impact the company How to build business acumen GET YOUR FREE CASE STUDY and bonus team activity!